平板电脑背地电子工业的三年夜机遇要害字： 仄板电脑 变更 电子产业 CES 2011年
多媒体平板电脑(media tablets)无疑是2011年国际花费性电子展(CES)时代最热点的话题；但现实上，本年CES的核心并不仅是平板电脑自身，而是一系列平板电脑所带去的变化──由苹果(Apple) iPad发头──正为全部电子产业开启一个宏大的新商机。
机会一：世人核心忽然从Google TV跳到iPad 产业界对 Google TV 商机的蠢蠢欲动，一会儿被那些念把电视内容带抵家庭中每一个屏幕的、愈来愈激烈的打算所代替，平板电脑恰是带来这类宏大改变的症结。 Cisco Systems资深产物司理Kip Compton表现，制作商为电视参加连网功能的尽力(比方Google TV)，与效劳业者今朝试图将视频内容推到家中每一个屏幕(包括平板电脑、脚机、PC取电视机)的行为(例如Comcast的在线视频服务Xfinity)是相对峙的。 让电视能连上果特网，是消费性电子厂商推进了多年的设想；但因为Google TV硬件改版的提早，连网电视产业看来其实不那末轻易真现。更糟的是，固然有专为电视机量身挨制的新用户接心与Google的搜索功效，对那些已风俗传统电视机操纵接口的消费者来讲，吸引力并非很大。 而当初，苹果领先Google一步处理了以上窘境。跟着iPad等平板电脑的突起，消费者能够沉紧天透过如许的安装不雅赏搜查自YouTube的视频剪辑，同时借坐在客堂沙收上看自家的大屏幕电视。更主要的是,
最年夜“炒家”网丫网为什么“登陆洗脚”？，Comcast等业者曾经开端推行正在线视频服务，没有需要同时装置他们的有线电视办事或是机顶盒。 良多供货商皆已看到为电视机、PC、平板电脑、举动拆置提供视频服务的商机，只须要透过一个通用的IP收集平台；包含Cisco的Videoscape。Comcast也在客岁11月尾度推出iPad公用的Xfinity利用法式，能为用户供给电视节目表，和当作可兼容数字录相机(DVR)的远控器应用。 总而行之，平板电脑让收集视频服务业者能抢尽Google TV的锋头；随着在线视频服务需要生长，消费者看来会花更多时光透过平板电脑欣赏视频(和上彀阅读)，而把电视机冷清在一旁。
机会两：无线视频再度成为热门话题 平板电脑也让产业界从新燃起对无线视频的兴致；那些推动WiGig (60GHz)、Wireless HD (60GHz)技术的芯片厂商，以及Quantenna Communications (4x4 MIMO 802.11n)、Amimon (5GHz的WHDI)，都开始抓紧与平板电脑、smartbook与PC等产物开辟商洽商配合关联。 这不过是由于从现在开始，视频正被通报到消费者家中各种尺寸的屏幕，也让无线播放/分享这些内容的技术需供日趋发展。从前寡家无线视频技术开辟商竭力为自家技术倾销各种使用者情境，例如在电视机与数字录相机之间的无线链接，以及能将PC上的网络视频传递到客堂大屏幕电视播放的、多房间的无线保持技术。 Quantena与Amimon 亦是踊跃抢攻此范畴商机的两家厂商；前者是冀望以电信业者品级(carrier-grade)的4x4 MIMO 802.11n芯片组，满意传送多重HD视频流至家中电视机、各类显现器的需求。Amimon则是为种种装置提供WHDI办理计划。 在一个旅店套房，AMIMON公司的总裁告知记者：“咱们可以展示一些Steve Jobs不克不及给您展现的内容。”使用他手中的iPad，Nissan-Cohen树模如何用iPad在大尺寸表现器上处置图片、片子跟游戏等，这一系列操做经由过程WHDI衔接，不延时，很酷。 机会三：平板电脑为企业用盘算机市场带来永恒性转变 市调公司Accenture比来针对企业疑息少(CIO)开展了一项调查，讯问能否会以平板电脑来替换公司用的条记本电脑或是桌里计算机；虽然这项考察成果还没有出炉，但不成防止的，对各企业用户来讲，像是 Android平板电脑保险性是不是充足等题目也会相继而来。不管若何，Accenture主管Mitchell Cline表示：“我们以为企业用户会逐步接收那些新装置。” 依据Accenture表示，2010年是小我私家科技收入(平均1,100美圆)首度超出企业均匀每员工科技投资金额；消费性市场的技巧更新速率比企业市场超出跨越很多，因尔后者必将会遭到影响。而今朝止动装置操纵体系市场上已经看到万马齐喑的情形， 2011年也将会是PC市场“Wintel”形式开初瓦解的一年。 随着平板电脑的崛起，PC厂商需要开始思考，该怎样将已经产生在家庭的运算典型转型，移植到办公室情况,
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CES Wrap: Blessings and curses of media tablets Junko Yoshida Media tablets were the talk of the town at the Consumer Electronics Show this year. No question about it. The real story of the show ? shown,
学会基本的 SEO 操作方式如, discussed and hinted on the show floor and behind closed doors in hotel suites in Las Vegas last week 烦忙 was not really about tablets themselves, but a host of changes tablets, especially pioneered by Apple’s iPad, are triggering big time in the entire electronics industry. Change #1: A great switcheroo from Google TV to iPad Gone is the industry’s ravenous appetite for Google TV, replaced by a growing excitement for bringing TV to every screen at home. Tablets are the key to this great switcheroo. TV manufacturers’ effort to bring Internet content to TV (a la Google TV) “stands as a polar opposite” to service providers’ initiatives (i.e. Comcast’s online video service called Xfinity, for example) to bring video on every screen (tablet, mobile, PC and more TVs) at home, observed Kip Compton, senior director, strategy and product management at Cisco Systems, Inc. Bringing the Internet to TV is an idea CE manufacturers have pushed for years. Amid recent delays in software revisions by Google TV, Internet TV has proven to be hard to implement. Worse, despite the revamped UI and Google “search” capabilities tailored for TV, it’s even harder to get traction with consumers accustomed to the conventional TV user interface. Now, Apple may be solving this dilemma, faster than Google. With the emergence of tablets like Apple’s iPads, a consumer can now easily search for a YouTube video clip on his tablet, while sitting on the sofa in a living room with a big- screen TV. More important, service providers like Comcast have begun pushing online video services -- neither tied to their physical cable plants nor cable set-top boxes connected to a big-screen TV. Many service providers see opportunity in piping video services to TVs, PCs, tablets and mobile devices, all off a common IP platform. Cisco, too, is pitching “Videoscape,” its own version of “network-is-the-platform” idea. Comcast also launched its first Xfinity iPad app in November last year, giving users a TV guide and the ability to use it as a remote control for compatible DVRs. In sum, tablets are enabling service providers to steal the show from Google TV. As online video services grow, consumers are likely to consume more video (and surfing the Net) on their tablets, while leaving the TV alone. Change #2: Wireless video is hot again Tablets are also renewing the industry’s interest in wireless video. Wireless chip vendors ranging from those pushing WiGig (60GHz) and Wireless HD (60GHz) to Quantenna Communications (4x4 MIMO 802.11n) and Amimon (WHDI on 5GHz) have all accelerated the pace and intensity of conversations with leading technology developers pushing tablets, smartbooks and PCs. Why? Now that video is being sent to any-size screen at home, there is a growing need for wirelessly displaying that content and sharing it with others on other screens, including the large-screen TV at home. Many wireless video developers in the past pitched various used-case scenarios for their wireless technologies. They ranged from a cable-free connection between a big-screen TV and a DVR to multi-room wireless connections allowing Internet content on a PC in a den to display on a big-screen TV in a living room. On one end of the spectrum, Quantena is betting on the emergence of “a new generation of converged broadcast and Internet-based entertainment services that require an ultra-reliable, high-performance Wi-Fi connection.” The company hopes to meet the growing need for distributing multiple high-definition videos streams to TVs and displays anywhere in the home at full, 1080p resolution with its “carrier-grade” 4x4 MIMO 802.11n chipset. David French, Quantenna CEO, said, “This is becoming really hot. Yes, there are other wireless video solutions out there, but no consumer electronics companies would look at them if they are not WiFi-based.” On the other hand, beyond the distribution of multiple HD video streams at home (which WHDI can do without delay and through walls), Amimon believes it’s important to bring mobile devices into the mix. “There are two vectors” that have triggered the industry’s revived interest in WHDI, explained Yoav Nissan-Cohen, chairman and CEO of Amimon. First, WHDI devices today are solidly based on the standard, so that they don’t need to be “factory-paired.” He said,
在线电脑, “We are seeing a growing eco-system.” Second, “our solutions are going down in size so that they can go into any devices ranging from mobiles, tablets to PCs and TVs.” Consumers want to flip their photos on their iPads and share them on a large-screen TV ? wirelessly. Or, they want to project a video game or movie downloaded on a smartphone to a big TV 烦忙 again, wirelessly. Asked about Quantenna, Nissan-Cohen noted, “It may be difficult to integrate four antennas into a small mobile device.” At its suite in a hotel here, Amimon’s CEO told this reporter: “We can show you what Steve Jobs can’t show you.” With an iPad on his hand, Nissan-Cohen demonstrated how he can project a photo, film or game from an iPad to a large-screen flat-panel display ? via WHDI, without delay. Pretty cool. Change #3: Tablets will change the enterprise computer market forever Accenture has begun to ask CIOs at corporations, including its own, if they have considered replacing netbooks and desktop PCs with a single device like a tablet. The survey results are not in yet. Inevitably, questions like whether Android-based tablets are secure enough for enterprise applications will crop up. But “we believe that they are going to be open to the idea,” said Mitchell Cline, managing partner at Accenture. According to Accenture, 2010 marked the first year that personal spending in technology ($1,100) surpassed that of the investment in technology per head at a corporation. The refresh cycles of technology are much faster in the consumer market, destined to affect the enterprise market. So much innovation is also taking place in tablets. As the whole market has already seen in the mobile OS market where a number of viable OSes are fighting it out, 2011 will be the year when the Wintel model in the PC market will finally start collapsing. “It’s free-fall,” said Kumu Puri, a senior executive in the consumer electronics practice within Accenture’s Electronics & High-Tech industry group. With the emergence of tablets, “PC companies need to be thinking about how to morph the computing paradigm shift already happening at home into the office environment,” she explained. “We are not talking about investments in a few years. This is the year that investment needs to be made.”
